Psychology Behind Corporate Gifts

Blue Lemon News   •   2019

The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, the following word cloud illustrates the responses of 2,000 people who were asked the following question: “When you receive a promotional product, how do you feel about the company that gave it to you?”

Original Article 

Source: https://www.asicentral.com/news/web-exclusive/march-2016/people-generally-like-receiving-promotional-products/